Article directories has been playing an important and major part in SEO link building strategies over years. It is a process in which various website owners and authors publish their articles on various article submission sites related to the express categories.
There are numerous of such directories, out of which ArticleDashboard, articleavenue, Sooperarticles, etc., are some of the best available directories. These directories are filled with thousands of such articles related to each category. The article that are published on such article directories need not be written by experts or writing professionals; it can also be written by beginner level writers.
Many of the webmasters prefer automated submission tool, which helps in spreading the given article in hundreds of different article directories.
Out of those available thousands of article directories, some of them are paid ones and some of them are available for free. Many times, paid directories make sure that those articles get submitted to other relevant directories too to increase the reach, while you can’t expect too much out of the free services.
The most important purpose of posting the articles on these article directories is to generate backlinks for our website and depending on this we can get organic traffic to our websites, which in turn helps in building the website reputation. This way, we can get more chances of getting ranked on first page of Google. Later, professionals renamed it as Article Marketing strategy. Article Marketing is not just mass posting on these online directories, but yes it is one of the major part of Article Marketing.
Google, has been really severe and strict on these Article Directories over past few months. Most of the low quality directories have been de-indexed by Google which lead to decrease of SERPs for most of the webmasters who gained links from these directory sites. Google named this latest Algorithm as Google Panda – which has slashed hundreds and thousands of low quality and no use websites.
Before Panda, the folks who write blog, content or articles and use them as a tool to earn some money, the directories enable the content to run on auto pilot mode. You can even use RSS feeds, it makes blogging a risk-free task for the blogger, but now the search engines have started taking some serious actions on these Blackhat techniques.
Many of the online directories available have a close focus on some of the audiences for few particular topics, though they serve for various categories. Sometimes, these directories give much importance for that niche categories like Online Marketing, Online Money Making, Marketing, Computers and technology or something like Health tips. Now a days many web-masters or self-claimed SEO experts are considering that backlinks from Article Directories have no impact currently, because of Google Panda. If you are one among them, you are travelling in a wrong path. The Article Directories still deserve the respect from Search Engines as they always had, as it is one of the major technique to build backlinks.
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